Assignment information:
Please answer ALL of the below three questions. Submit one document containing three individual answers, one to each quesion. Do not submit one single, essay-style text covering all three questions! Therefore, do not write in essay-structure (introd ction, main body, conclusion). Instead: Use your word allowance wisely to build strong arguments that flow logically, and answer the questions directly and comprehensively.
DO NOT MERELY EXPRESS YOUR OPINIONS, BUT ANSWER THE QUESTIONS ANALYTICALLY, THAT IS, BASED ON CONCEPS, MODELS, AND THEORIES THAT ARE PROVIDED IN THE FILES ATTACHED, WHICH YOU APPLY TO THE CASE OF PrEP. SUPPRT YOUR ARGUMENTS WITH APPROPRIATE EVIDENCE AND CITE COURSE MATERIALS AND FURTHER CREDIBLE SOURCES.
The three questions are:
1. Truvada, the brand name of the original drug which is used today as HIV Pre-Exposure Prophylaxis (PrEP), has been available in the United States since 2004. Should we still refer to PrEP as an innovation in 2023? If so, how would PrEP fit into our “Typology of Innovations” (Incremental innovations, Disruptive innovations, Modular innovations and Architectural innovations) framework? Discuss and use appropriate academic sources to support your arguments. Refer to the three contexts of inovation found in the PDF FILE
the typology of inovations can be seen in the PDF file attatched. It refers to Incremental innovations, Disruptive innovations, Modular innovations and Architectural innovations.
2. All four models of the innovation process seen in the files provided can be criticized for underestimating the role of culture in the success or failure of an innovation. Discuss why cultural factors might be important (or not) for the success or failure of PrEP as an innovation, and support your arguments with appropriate evidence and sources.
The models of inovation can be found in the PDF file attatched. It refers to LINEAR MODELS OF INNOVATION, SIMULTANEOUS COUPLING MODEL, INTERACTIVE MODEL and CYCLIC MODEL OF INNOVATION
3. PrEP has only become available for free on the NHS England since 2020. Why is this important news? Discuss with reference to Rogers’ and Moore’s theories of diffusion and adoption. Who and what could facilitate the further uptake of PrEP among relevant target groups?
words:
Write the final document, consisting of three individual answers and of no more than 2000 words (+/- 10%) in total. Title page, cover sheet, bibliography and appendices (if applicable) do not count against the word limit.
Checklist (VERY IMPORTANT)
Structure – Write three individual answers, one for each question. Submit one document containing all four answers. Do NOT produce one single (essay-style) text.
Supportive Evidence – You must use evidence – relevant and reliable information, and/or examples – to support your argument and the claims made.
Referencing – Use consistent and appropriate referencing according to Harvard style principles.
Style and Presentation – Your answers should be double-spaced. Double-check your answers for accurate spelling and grammar.
Use as many sources as necessary
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